Online privacy

Cookies and Online Tracking

We use cookies and similar technologies on our websites and other online services, including email and other digital communications. These technologies include:

• Cookies: A cookie is a small element of data that a website may send to your browser and is then stored on your system. The distinct types of cookies we use and why are described below. You may set your web browser to block cookies or warn you before you accept a cookie.
• Pixels or Web Beacons: Pixels and web beacons are tiny graphics with unique identifiers, similar in function to cookies, and are used to track users' online movements. Web beacons typically are embedded invisibly on webpages and other online or electronic/digital documents and are about the size of the period at the end of this sentence.
• Tags: A tag is a piece of code inserted into a webpage used to either gather data from or add functionality to the webpage.

We use these technologies to secure and operate these services, provide enhanced functionality, analyze the services’ usage, provide personalized advertising, help serve you better as you navigate the websites, and remember your preferences and choices each time you return. We also may use this information to help us prevent and detect security threats, fraud, or other malicious activity and to ensure the proper functioning of our solutions, products, and services.

The categories of purposes for the technologies we use on our websites include:

• Strictly necessary (essential) – These are required for the operation of our websites, such as enabling you to log into secure areas of our websites, helping us choose the right language for you, or protecting the website against fraud, security threats, or other malicious activity.
• Analytical/performance – These allow us to recognize and count the number of visitors and to see how visitors move around our websites. This helps us to improve the way our websites work, for example, by ensuring that users find what they are seeking easily.
• Functionality/personalization – These are used to recognize you when you return to our websites. This enables us to personalize our content for you and remember your preferences.
• Advertising – These allow us and third parties to provide more relevant advertisements to you and other visitors to our websites when you visit other websites or use public search engines.

Please see the Your Online Privacy Choices section of this Privacy Statement to learn how we gather consent for these technologies and how you can prevent the collection of your Personal Data via these technologies.

Third-Party Cookies, Advertising, and the “Sale” or “Sharing” of Personal Data

Some of our business partners, internet advertisers, ad servers, and ad networks may use cookies, web beacons, and other tracking technologies to collect information about users’ behavior from our websites and online services and use that information for analytics and to serve targeted ads to those users on other websites or online services (i.e., cross-context behavioral advertising).

While Teradata’s business model does not include sharing or selling your Personal Data for money, under certain U.S. state laws, the collection of your Personal Data via such third-party cookies and related technologies may be considered a “sale” or “sharing” of your Personal Data, which you have a right to opt out of. To opt out of such sale or sharing of your Personal Data, please click this link and select “Don’t Personalize.” You can also access this option by clicking the “Tracking Consent” link in the footer of any page on our websites. You may also contact us at privacy@teradata.com with any questions about this process.

In the 12 months preceding the Effective Date of this Privacy Statement, Teradata has only sold or shared Personal Data with third parties, as defined under applicable U.S. laws, via these third-party cookies and tracking technologies. Teradata does not and has not otherwise shared or sold your or anyone else’s Personal Data.

Chatbot

We use chatbot technology on some of our website(s) to optimize user experience and deliver personalized content. To provide this technology, our third-party chatbot Drift, owned by Salesloft, collects and processes IP addresses and any Personal Data provided to the chatbot for the sole purpose of providing the chatbot service. Please see Salesloft’s platform privacy notice at https://www.salesloft.com/legal/platform-privacy-notice for more information about their Personal Data handling practices within the chatbot platform.

Hosted Services

Some of our customers and their business partners may use cookies, web beacons, and other tracking technologies and analytics in connection with their Teradata environments. We have no access to or control over these third-party tracking technologies and no responsibility for them or with respect to the deployment or use of those kinds of analytic technologies by or for another.

Web Server Logs

These logs collect information about the devices that interact with our systems. They provide usage information such as what types of browsers are accessing our websites, what pages receive high traffic, the domains from which our online visitors arrive at our websites, and the times of day our servers experience significant loads.

We use IP addresses collected in these logs to analyze trends, administer, and secure websites and internet-connected systems, track users’ movements though our websites, gather broad demographic information for aggregate use, and improve the content and navigation features of our websites.

Links to External Websites

Our websites and Teradata platforms may contain links to external websites. A link to such websites does not imply Teradata’s endorsement of such websites. This Privacy Statement does not apply to those external websites, and you should review the privacy notices of such external websites to learn about their Personal Data collection and handling practices.

We are not responsible for the content or behavior of any outside third-party websites or their users.

Forums

Information posted to or shared via bulletin boards, blogs, wikis, chat rooms, exchanges, share sites, social media platforms, and similar “forums” (whether operated by or for us, or otherwise) may be accessible to others and may be open to the public. Your participation and disclosures in such forums in such forums is your choice. If you choose to include your Personal Data in your posts, it may lead to the use of your Personal Data by others. We are not responsible for any information you make available on or through such forums, nor for any contact by others because of your participation in or your disclosures on or through such forums.

We reserve the right to monitor any forums operated by, for, or about us and use information legally posted on or through them. There should be no expectation of privacy by anyone with respect to the content of postings or disclosures through such forums. To the extent that such forums are hosted on third-party platforms, such as our social media pages, the third-party platform provider may also collect and use Personal Data other than as described in this Privacy Statement. Please review the privacy notices of such websites to learn about their Personal Data collection and handling practices.

Social Plug-Ins and Share Buttons

We also may use social plug-ins on or in connection with some of our websites. When you visit a website that contains a social plug-in and the social plug-in is selected or enabled, your browser establishes a direct connection to the social plug-in operator’s server. The social plug-in operator directly transfers the plug-in content to your browser and then receives information about your access to and activity on the website.

Our websites currently include plug-ins from Instagram, Facebook, LinkedIn, X (formerly Twitter), and YouTube. If you would like to prevent these social plug-ins from gathering your Personal Data, please click this link and select “Don’t Personalize.” You can also access these options by clicking the “Tracking Consent” link in the footer of any page on our websites. Then, please avoid clicking the social plug-in icons on our websites.

We have no influence over a social network’s use of the data gathered via a plug-in. For the purpose and scope of data collection and the further processing and use of Personal Data by these social networks, as well as ways to exercise your Privacy rights with them, please see the privacy notices of the respective social networks.

Your Online Privacy Choices

Depending on your location and applicable law, we will ask you for your explicit consent prior to using these technologies and will not use them without your consent or for longer than necessary. For all visitors, if you would like to limit the use of these technologies to those that are strictly necessary, you may do so by clicking this link and selecting “Don’t Personalize.” You can also access these options by clicking the “Tracking Consent” link in the footer of any page on our websites. Please note that if you select “Don’t Personalize,” any cookies placed prior to this selection will remain on your browser or device. You may clear these cookies through your browser’s privacy or security settings.

For more information about cookies, including how to set your internet browser to reject all cookies, please go to www.allaboutcookies.org. Please note that if you set your browser to block all cookies, some elements of our websites may be inaccessible or not function correctly.

Do Not Track

Currently, Teradata does not respond to Do Not Track (“DNT”) signals. All About Do Not Track, a Future of Privacy Forum website, has more information about DNT signals and is located at https://allaboutdnt.com/.

Your Marketing Choices

Marketing Communications

We will respect your preferences and choices about how we communicate with you for marketing and promotional purposes. We will only contact you with such messages when you have provided your affirmative consent or when it is in our legitimate business interest to do so, depending on the law in your jurisdiction. We may obtain your Personal Data for marketing purposes directly from you, such as when you subscribe to an email list or newsletter, or from the contact information we receive as part of a business relationship with you or your employer. In some cases, we may receive Personal Data for marketing purposes from third parties such as ZoomInfo, 6Sense, LinkedIn, or TechTarget.

If you are receiving marketing communications about our products, services, or offers but no longer wish to receive these types of communications, you always have the option to unsubscribe from some or all these communications. To do so, please click the “unsubscribe” or “preferences” link in the communication and follow the instructions to change your marketing preferences. You may also contact us at privacy@teradata.com to opt-out or withdraw your consent for marketing communications.

Please note that if you unsubscribe from marketing communications, we may still send you communications as needed to provide our products and services and to fulfill our contractual obligations to you and your employer.

Advertising Cookies and Similar Technologies

As described in greater detail in the Online Privacy section of this Privacy Statement, you may limit the use of advertising cookies and similar technologies on our websites by clicking this link and selecting “Don’t Personalize.” You can also access these options by clicking the “Tracking Consent” link in the footer of any page on our websites.